Fashion's New Dawn: See the Latest Spring 2024 Ads

This Week’s Highlights: Natalia Vodianova for Ermanno Scervino's spring 2024 campaign, Georgina Rodriguez fronts the Guess spring 2024 ad, and Amelia Gray in Givenchy's spring 2024 campaign.

Step into the spring 2024 season with a fresh and timeless attitude. As the fashion world unveils its latest treasures, we journey from sun-drenched Madrid to the artistic heart of Marfa and onto the timeless streets of Paris. Here, the season's defining styles come alive, showcased by faces familiar and new.

Georgina Rodríguez for GUESS: In Madrid's lush Vereda del Cortijo, Georgina Rodríguez dazzles in GUESS's Spring-Summer 2024 line, blending contemporary flair with timeless elegance. Floral prints and sleek denim underscore her versatile allure.

Natalia Vodianova for Ermanno Scervino: Ermanno Scervino's latest campaign is a serene ode to the sea, with Natalia Vodianova embodying maritime grace. Luxurious jeans, breezy shirts, and dreamy dresses capture the collection's spirit.

Amelia Gray for Givenchy: Givenchy's Spring 2024 lineup, styled by Carine Roitfeld, marries comfort with chic. Amelia Gray shines in oversized coats, delicate lace gowns, and accessories that deliver elegance.

Gisele Bundchen in the BOSS spring 2024 campaign. Photo: Mikael Jansson

Gisele Bundchen for BOSS: Gisele Bundchen brings classic sophistication to BOSS's Spring 2024 campaign. Neutral palettes and versatile designs offer a fresh take on power dressing, with a touch of effortless style.

Coco Rocha for Chaumet's Un Air de Chaumet: Chaumet's latest jewels, inspired by avian elegance, feature Coco Rocha in a campaign that soars. Intricate craftsmanship shines in pieces that range from tiaras to brooches, embodying the grace of birds.

Lauren Ralph Lauren Resort 2024: Embracing timeless elegance, Lauren Ralph Lauren's Resort 2024 collection pairs tailored suits with relaxed sophistication. Neutral tones dominate, punctuated by vibrant splashes, highlighting quality and craftsmanship.

H&M Studio S/S 24 campaign with Vittoria Ceretti. Photo: Dan Jackson

H&M Studio S/S 2024 with Vittoria Ceretti: H&M Studio's Spring 2024 nods to 70s chic, set against a desert backdrop with Vittoria Ceretti. Snakeskin prints and wide-legged pants encapsulate a free-spirited modernity.

Tory Burch S/S 2024: Tory Burch's Spring 2024 campaign exudes lightness and renewal. Shot in Marfa, Texas, it features soft spring hues, casual footwear, and a vibrant collection that spells effortless style.

Chanel Pre-Collection Spring 2024: Chanel's Pre-Collection Spring 2024, captured by Malick Bodian and featuring Rebecca Marder, epitomizes Parisian chic. The campaign heralds a season of elegance, embodying the timeless allure of Chanel.